miroma

Barter for media owners.

How it works.

We enable media owners to use their own media space as a currency for procurement usually paid for by cash. The process is simple, flexible and cost effective. We identify products and services required by media owners within their procurement plans and trade these for media inventory.

Put simply, we create new client partnerships and advertising activity for media owners.

Products and services Miroma supplies to media owners include:

  • Travel and Accommodation
  • Conferences and client entertainment
  • Staff incentives
  • Energy
  • Car fleets
  • Marketing
  • Telecoms
  • Legal services
  • Executive coaching
  • Market research
  • On screen competition prizes
  • IT services

We fulfill media owner's corporate requirements and utilise the media space given in payment to then add value to brand clients/advertisers media plans, enabling incremental business.

Put simply, we create new client partnerships and advertising activity for media owners.